Ideas and stories on alumni fundraising for South African schools.
Once-off fundraisers are exhausting and unpredictable. Here's how schools are turning alumni pride into a reliable, recurring source of funding instead.
Some of the most damaging fundraising mistakes are not big, dramatic failures. They are small habits that slowly convince alumni you cannot be trusted with their money.
Most schools lose donors on the giving page itself, not because people do not want to give, but because giving is harder than it should be.